The Story of Shri K. Seetharama Rao is vitally linked with the life and spirit divine of his illustrious father, Bhakta Shri Govinda Dasa. The history of Dasaprakash is the history of its founder Shri K.Seetharama Rao himself, who has become famous as the Proprietor of the Dasaprakash Group of Hotels in South India in the world of business, and as the Bhakta of Bhaktas in the world of spiritualism.
Starting from humble beginnings Shri Seetharama Rao, independently built up a number of catering concerns to serve the travelers, tourists and the public at large. These concerns were developed into a wonderful chain of Magnificent Hotels by the creative skill and imagination of Shri Rao who has been aptly described by many distinguished personages as the Hotel King of South India.
The hotel industry in India has a western tradition. Before the British we never thought in terms of Panthasalas or Dharmasalas. Sri Seetharama Rao’s biggest contribution to the industry was to make his hotels truly Indian in contemporary style. An Indian would be satisfied with Indian food if he were given the quality food he expects at home in the same pure and hygienic condition.
That had been Sri Seetharama Rao’s watchword in service because to him the quality of man’s mind depended upon the quality of food he ate. If the food is pure the mind is pure. Sri Seetharama Rao believed that however modern an Indian may be, his background is deeply rooted in religion, and that was why Sri Seetharama Rao provided recreation for the mind through cultural activities like music, drama, Indian Classical dance, religious films and also patronized seminars on religious and cultural subjects. However, everything right from the beginning to the end was Indian. Sri Seetharama Rao’s social mission in life was to project India through food and her way of living.
Dasaprakash which means “Light of the servant of God” was founded in the early 1920’s by this great visionary in honor of his father who was indeed a true servant of god. A line of business, long held to be only a means of making money, became in the hands of Sri Seetharama Rao an instrument of service and an agency for the spread of Indian Dharma and culture. Dasaprakash, with has outposts in Delhi and the US, has been aptly described as a home away from home by one of its distinguished visitors.
Dasaprakash opened its first restaurant in Los Angeles in 1989 in the city of Cerritos and opened another branch in West Los Angeles in 1996. The Santa Clara Dasaprakash restaurant opened in the early 2000’s.
The Dasaprakash family of restaurants specializes in South Indian food.
Source: Hotel Paradise